Election Campaign
The first election slogans ever not for a party but against one, the right-wing party AfD. Initiated by Gesicht Zeigen – a small association encouraging people to stand against the right-wing and racism in Germany.
4,300 wild-posted posters as colorful as our society and featuring open-minded statements against wrong politicians by non-politicians all over Germany.
And a bold TV spot
We started a new kind of relevant discussion across all levels of society – that even reached the National Parliament
Agency: Ogilvy Berlin
Hugo Pareja, Reyes de Leon, Igor Gripowski, Anke Roell, Stese Wagner